Bad Copy Is A Crime
One disingenuous word can cause customers to lose faith in your brand. Don’t let that happen.
BAD COPY IS A CRIME
We find the right words to convey your brand’s authentic voice and value while building long-lasting bridges with your targets.
OUR SERVICES
Digital Marketing
From a stunning website to SERP-topping SEO strategies, our full-service digital marketing packages equip you with everything you need to scale.
Content Strategy
Before launching everything you think you “should” be doing, find out exactly what your target audience is craving and what will connect you to loyal buyers.
Copy & Content
Words matter. Convey your brand’s true worth and authentic personality with expert-written content and copy infused with the psychology of buying.
The Numbers Don’t Lie
Content marketing costs 62% less than traditional marketing, yet it generates about 3 times as many leads.
Email marketing generates $38 for every $1 spent – that’s a 3,800% ROI – making it one of the most effective marketing options.
Presenting a brand consistently across all platforms can increase revenue by up to 23% and 89% of shoppers stay loyal to brands that share their values.
Compelling copy draws 7.8 times more site traffic and produces brand recall, which brings higher engagement rates.
All-In-One Digital Marketing
Your one-stop-shop for all things content marketing
At Cornell Content Marketing, we support
your business by serving as your
one-stop, top-quality content
creation experts.
Unified messaging and lock-step strategies get results
social media, video, and more, we’ve
got you covered. Plus, everything is
tailored to your unique audience.
Your one-stop-shop for all things content marketing
At Cornell Content Marketing, we support your business by serving as your one-stop, top-quality content creation experts.
Unified messaging and lock-step strategies get results
From copywriting to blog content to social media, video, and more, we’ve got you covered. Plus, everything is tailored to your unique audience.
Are You a Subscription-Based Business?
We have an elite squad just for you.
We specialize in content marketing for businesses that rely on
attracting and retaining subscribers while minimizing churn.
OUR SIGNATURE PROCESS
Deep Dive Investigation
We kick things off by investigating your brand, your competition, the market, and the opportunities available for the taking.
From website traffic to trending keywords and hashtags, we find the hidden details that can catapult your business to the next level.
Audience Profiling
Buying is emotional. Know what makes your customers tick before launching a major marketing project.
To reach your ideal audience, we conduct a deep examination of the pain points potential customers are dealing with, the emotions that surround those pain points, and the things they need to believe in order to click that “Buy Now” button.
Messaging & Strategy
With a clear understanding of your customer’s psychological and emotional buying journey, we then create a messaging guide that will inform every bit of copy, content, graphic design, video, and other marketing your company creates.
Next, we strategize the best way to bridge the gap between your business’s offerings and your customer’s pain points. Like the Marauder’s Map, our content strategies are living roadmaps for creating content that builds a trusting relationship with customers and a powerful reputation for your brand.
Full Execution
If your company doesn’t have the in-house resources to execute your content marketing strategy, we’ve got you covered. Copywriting, email marketing, lead magnets, landing pages, blog content, organic and paid social media, and animated videos – from creation to distribution, we’re here to support you as much as you need.
We’ll also work with your in-house team to make sure all of our efforts are coordinated with the bigger vision and other projects going on within your business.
Constant Analysis & Optimization
Your ideal customer’s digital fingerprint is made up of website traffic, heat maps, social media statistics, open rates and more. At Cornell Copywriting, we’re experts in digital marketing forensics.
Data and analytics allow us to see exactly how your audience is responding to our efforts. Then, we make adjustments as needed to optimize success.
OUR EXPERTISE
Let us give you the roadmap to your unique success journey. From the keywords used throughout your website to the audience segments you want to reach through content and social media efforts, we’ll give you a content strategy that ensures everything you create works together and moves you toward your company goals.
We’re obsessive about stellar content. The best content is clear, actionable, and leaves readers with real value while satisfying the almighty Google algorithms. We don’t do hollow, keyword-stuffed content around here. Our clients deserve only the best and that’s what we deliver.
Let us give you the roadmap to YOUR unique success journey. From the keywords used throughout your website to the audience segments you want to reach through content and social media efforts, we’ll give you a content strategy that ensures everything you create works together and moves you toward your company goals.
Whether your primary marketing is B2B or B2C, your ideal target on the other end is a person – a person who is heavily influenced by social media posts and reviews. We use organic and paid strategies to build “likes,” accumulate five-star reviews, and give fans a way to share your content in a way that’s familiar and fun.
To capture high-quality leads on your website and usher prospects toward the buying process, you need a seamless sales funnel that is perfectly tailored to your ideal client. We think outside the box to create a winning funnel strategy for you. Then, we support you with as much or as little help as you need to build the funnel out, track the data as customers come through, and optimize every step of the way.
Hear From Our Clients
Everything’s Included –
Yes, Really.
Weekly Reports
Know exactly what’s being worked on, what’s ready for review, and how your marketing is performing.
Project Management
Expert and efficient project management so no stone goes unturned, no ‘i’ is left undotted, no ‘t’ uncrossed.
All the Tools
There’s nothing extra for you to buy. We cover the cost of any and all tools that we use to give your content marketing a boost.
Constant Optimization
Data tells all. We constantly update and fine-tune your content to achieve steady growth.
Stellar Quality Control
We deliver only the best. With absolute dedication to quality, we truly are the internet’s finest.
Full-Life Content
From coming up with content ideas to publishing, distributing, tracking, and promoting.
Hear From Our Clients
Hear From Our Clients
Our Philosophy
Founded by a life-long writer with advanced degrees in psychology, clinical counseling, and criminology, Cornell Content Marketing is obsessed with empowering brands with the true driving forces behind buying decisions. We’re on a mission to rid the internet of weak copy, crappy content, and mediocre marketing. Our values of quality, service, clear communication, and integrity drive all that we do.
Meet the team
Our Philosophy
Founded by a life-long writer with advanced degrees in psychology, clinical counseling, and criminology, Cornell Content Marketing is obsessed with empowering brands with the true driving forces behind buying decisions. We’re on a mission to rid the internet of weak copy, crappy content, and mediocre marketing. Our values of quality, service, clear communication, and integrity drive all that we do.
Get started with one of our signature services
Website Design
& Development
Custom-to-You Designs
Vector Art
SEO Research & Optimization
Expertly-Written
SEO-Rich Copywriting
WordPress Development
Content Strategy
Intensive Consultation
Deep-Dive Market
& Competitor Research
Audience Profiling
Content Marketing
Roadmap
Lead Generation Strategy
Content Creation
Ongoing Audience
Investigation for Timely,
Insightful Ideation
Expertly-Written SEO-Rich
Content
3+ Month Editorial
Calendar
Publishing & Distribution to
Web & Social Platforms
Copywriting
All Copy Written in Your
True
Brand Voice
Mastery of Persuasion
& Psycholinguistic Nuances
Clear, Concise
& Compelling
Long-Form or
Short-Form
From Our Blog
Increasing Retention by Building Belonging
If you Google “sales funnel,” you’ll find about a zillion variations of the same four basic steps: awareness, interest, decision, and action. What you won’t
How to Craft a Killer Content Strategy for the New Year
Your sales are not actually about sales. Your product is not about making money. What you have to offer is actually a solution to some
The Difference Between Copyrighting, Copywriting & Content
What Does a Copywriter Do? Before you ask, let’s make sure we’re on the same page — are you wondering about copywriting or copyrighting? Or,
Best SEO Tips for Kicking Off Your Ranking Strategy in the New Year
SEO Expert Tips to Kickstart Your Ranking Strategy in the New Year When crafting an SEO expert strategy, far too many people focus on the
Subscribe
To receive marketing tips
and insights.
Subscribe
To receive marketing tips
and insights.
Got questions?
We’ve got answers.
Ask away!
Got questions?
We’ve got answers.
Ask away!
